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What’s on at WYSTC today – Friday, 26 September

26 September 2014
26 Sep 2014 -

We can’t believe it’s already the last day of WYSTC 2014 – what an event it’s been so far!

Click here to view our photo gallery and relive some of the events of this week so far.

It may be our last day but we still have plenty in store for you, including lunch with DAS Robin Lerner from the US State Department, plus workshops, seminars and our closing keynote session with Sir Ranulph Fiennes, the world’s greatest living explorer – not to be missed!

And be sure to join us for the glittering Global Youth Travel Awards ceremony at The Mansion House tonight – buses leave from outside the CCD at 19:30 sharp. Please remember to wear your badge.

We have noticed that the message board is filling up – please check it today to see if you have any messages. You can find the message board – sponsored by Isaacs – on the left hand side as you walk into the Trade Hall.

Here’s a message from our sponsor StudentUniverse and a taste of what’s on at WYSTC today:

Free Report: StudentUniverse and Skift present ‘The State of Student Travel’

Student travellers represent a key demographic for travel brand growth, but only if brands commit to understanding the evolving wants and needs of this primarily youth-driven segment.

In this report, the student traveller is defined and their in-destination desires framed, plus key changes already happening industry-wide are defined.

Download the report here and be sure to visit StudentUniverse at Booth 6 in the trade hall.

09:00 – 12:40 | Business appointments and workshops

If you’re not taking part in business appointments, join one or both of our workshops taking place on the WYSE Travel Confederation stand:
11:00 – 11:30 | Tips to improve your online marketing | Speaker: Nikki Powers, GoAbroad
11:40 – 12:10 | Turbo-charge your internet marketing: Strategies for delivering ROI online | Speaker: Rene de Jong, Internet Advantage

12:40 – 14:00 | Lunch

Join DAS Robin Lerner to hear more about the ‘100,000 Strong in the Americas’ initiative

Ahead of her J-1 Visa Programme update at 13:20 today, WYSE Travel Confederation is delighted to be welcoming Robin Lerner, principal Deputy Assistant Secretary at the US State Department responsible for the J-1 Visa Programme, to address WYSTC delegates during lunch today.
For this session, Ms Lerner will be joining us in her capacity as a representative of the White House and the US State Department and will be sharing information about the 100,000 Strong initiative; the campaign established by the United States to increase student mobility through bi-lateral agreements with China and Latin America.
The 100,000 Strong initiative reflects the recognition of the importance of education travel and the need to expand study abroad opportunities for students to better equip them for the 21st century global workforce. It also seeks to improve the economic and social prosperity that will result from closer bi-lateral relationships between participating countries.We are proud to have the ability to provide WYSTC as a platform for the White House to raise awareness of the campaign and stimulate participation and collaboration within the global youth travel community.

Join us in the The Liffey B at 12:40 to find out why, as an education or travel professional working with students, there are some very good reasons you should be excited about this initiative.

Visit www.state.gov/100k to find out more about the 100,000 Strong initiative.

14:00 – 15:00 | Seminars and business appointments
If you have a gap in your business appointment schedule, join one of our seminar sessions:
Option 1 (begins at 13:20) | Update on the J-1 Visa Programme | DAS Robin Lerner | Liffey Hall 2, 1st floor
Option 2 Get to grips with mobile | Liffey Meeting Room 3, 1st floor
Option 3 | Creating a successful brand: A good idea allows you to blur | Liffey Hall 1, 1st floor
Option 4 | Let’s get digital: How tour operators are adapting to the next generation of travellers | Liffey Meeting Room 2, 1st floor

15:30 – 17:00 Closing keynote: Living dangerously: A life of adventure | Sir Ranulph Fiennes

Sir Ranulph Fiennes, dubbed the world’s greatest living explorer by the Guinness Book of Records, will be bringing WYSTC 2014 to a close with his keynote session today.In his address, Sir Ranulph will draw parallels between nature’s most difficult challenges and those faced every day in the business world.
He will recount with humor how from auspicious beginnings and false starts he reached the pinnacle of his chosen profession and how he won through against international rivals by hard work, enormous commitment, lateral thought and teamwork to achieve goals previously considered impossible.Join us in The Liffey A at 15:30 for what is set to be a truly inspirational session.

20:00 – 23:00 | Global Youth Travel Awards 2014

23:00 – Late | After party

Click here to view our full programme for today, or refer to your Pocket Programme or Conference Handbook.

Remember to follow us on Twitter (if posting use #WYSTC2014) and Facebook and let everyone know where you’re off to and what you’re up to when you’re there! Check for regular event updates.

If you have any questions or need any assistance, please visit us at the registration desk in the CCD, or call us on +31 20 421 2800.

Thank you for helping us to make WYSTC 2014 a huge success – we look forward to welcoming you to Cape Town in 2015.