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Sleeping with JO&JOE

Wednesday, 19 September – 15:30 – 15:50
Workshop area – Moffat room

Join Etienne Matichard of JO&JOE, one of the freshest hostel concepts to hit Europe and the Americas, as he discusses consumer co-creation and lifestyle marketing for a new brand.


Etienne Matichard

Director of Sales and Distribution

Why attend

  • Over 600 attendees from the global youth and student travel industry
  • 180+ pre-selected buyers
  • Up to 48 pre-scheduled business appointments
  • 92% senior management attendees
  • 25 seminars and workshops
  • Up to 7 networking events