Programme

Hostel branding and the guest journey

Date – 13 September 2023
Time – 16:30 – 16:50
Location – Workshop area, CCL

How does branding influence your guests? Is it worth identifying opportunities to infuse branding at each stage of your guest’s journey? Join Kathleen Murphy of Saintlo hostels to explore how branding influences the guest’s entire journey, from pre-booking research to post-stay memories, and how you can identify opportunities relevant to your guests.

Speaker

Enda Kelleher - 2023 WYSTC speaker

Kathleen Murphy

Marketing Director
Saintlo Hostels