Programme

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Branding and marketing for Gen Z

Friday, 11 October – 14:00 – 15:00

A hostel that doesn’t want to be known as a hostel.

The first tour operator to host a Snapchat travel show using vanishing media.    

Your brand [ here ] and [ why we should care ]. 

What’s your brand marketing challenge and how did you solve it? This group of marketing professionals will tell you what the future of marketing travel to youth looks like, how they arrived at these visions, and what they’re doing about it now.

Panellists

Anna Fawcett

Global Head of Marketing
Topdeck Travel

Jason Rieff

Chief Marketing Officer
Generator

Why attend

  • Over 650 attendees from the global youth and student travel industry
  • 180+ pre-selected buyers
  • Up to 48 pre-scheduled business appointments
  • 92% senior management attendees
  • 30 seminars and workshops
  • Up to 7 networking events