Branding and marketing for Gen Z

Branding and marketing for Gen Z

Programme Home » 2019 Session day 3 » Page 2 Branding and marketing for Gen Z Friday, 11 October – 14:00 – 15:00 Room: Auditorium 8 A hostel that doesn’t want to be known as a hostel. The first tour operator to host a Snapchat travel show using vanishing...
B Corps: Towards a new business civilization

B Corps: Towards a new business civilization

Programme Home » 2019 Session day 3 » Page 2 B Corps: Towards a new business civilization Friday, 11 October – 15:30 – 15:50 Workshop area Since the propagation of the neo-liberal economic model that dominates our times, we have assumed that ‘the...
Why travel is good for the environment

Why travel is good for the environment

Programme Home » 2019 Session day 3 » Page 2 Why travel is good for the environment Friday, 11 October – 16:10 – 16:30 Workshop area Description: Just four Asian countries are responsible for half the plastic ending up in the oceans. This makes us feel...