Best Marketing Campaign
The youth, student and educational travel industry is well-known for producing creative, original and dynamic marketing campaigns. The Best Marketing Campaign Award provides the opportunity for exceptional marketers to be recognised for their innovation and impact. Entries can include, but are not limited to, a clever advertising campaign, a new way of connecting with customers, an engaging social media campaign or the successful harnessing of mobile technology.
Open to all youth, student and educational travel product and service providers. Entries must be in English.
The panel of judges will evaluate submissions based on the following criteria:
- Originality and innovation
- Creativity and imaginative approach
- Effectiveness of the campaign on measurable results