One of Michelle Hirschfeld’s (HI USA) favourite things about the World Youth and Student Travel Conference (WYSTC) is the friendly knowledge-sharing vibe that brings competitors together for growth and evolution. In this episode of the WYSTC podcast series, Michelle highlights why hostels should be at WYSTC, discusses making peace with OTAs, and describes one of the biggest mistake that nonprofits in the travel space can make. She also calls on a particular OTA to take up an obvious opportunity to educate a specific market of young travellers with great potential.
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